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Yahoo’s Ross Dellenger reports that “at fancy parties in the hills of California and within luxury suites high above the [LA Coliseum], influential donors and university board members” of Michigan and USC “met, mingled and dished on the latest big story from their conference: Is the Big Ten really about to enter into a $2.4B capital deal with a California pension fund?” One board member tells Dellenger: “We don’t have any reason why we need to do this particular deal,” and another notes: “The more people understand this, the more people have questions.” A person with knowledge of the USC Board of Trustees’ position also remarks that “they aren’t on board.” Dellenger goes on to explain that “it is more clear than ever that a decision is upon the conference one way or another. In fact, the schools received 200-plus pages of governance documents over the weekend detailing specifics of the agreement with UC Investments. The conference office has also scheduled a meeting for late this week with its presidents.” Another twist is both Michigan & USC have interim Presidents at the moment. An unnamed university board member sums it up like this: “[Big Ten Commissioner] Tony [Pettiti] is trying to be the best steward of the Big Ten. But why lock yourself into a 20-year grant of rights? The world is changing every three minutes.” (link)

Maryland AD Jim Smith is in the headlines again as he visits with Playfly Sports Chairman Michael Schreiber and JohnWallStreet Founder Corey Leff on the latest episode of JohnWallStreet Presents: Big Business on Campus. Smith on industries he sees as untapped for sponsorship and ripe for activation: “I think the medical side of the business right now, that still continues to be a huge growth category. Both from a wearable standpoint, but also from the traditional hospital healthcare category. … We have a great partner in the system, but that’s always going to be able to grow. It’s going to be an expanding category for a long period of time. … Everybody knows auto and beer and all those things are already done. What’s the next areas or technologies? I talked about wearables, but just technology in general. It’s an enormous opportunity. We’re sitting with a technology area just on the other side of campus that’s got a whole bunch of start-ups that we all hope will become our next big partner.” More from Smith. (link)     

Kentucky AD Mitch Barnhart was asked about the state of the football program on Tuesday and responded: “Make no mistake about it, we want success. We want to work through it. We’ve worked through these things before. I think if people look at the history, what we’ve done in Kentucky, we’ve always found our way through. We’ve worked through difficult moments. If everyone will reflect on the program that [HC Mark Stoops] inherited and where he took us for eight straight years. Then the changes in the world of college athletics occurred, and it was a struggle for us for a couple of years just to try and find our way. And so that middle part, everyone was pretty much on board, and everyone was fine, and now we’re having to adjust to some changes in college athletics and work our way through it.” (link)

Indiana Football’s run to No. 3 in the current AP poll has created a 50% surge in gameday traffic on IU’s athletics website, IUHoosiers.com, writes SBJ’s Austin Karp, who observes much of the growth is likely due to fan base expansion over the past two seasons, which included last year’s unexpected IU run to the College Football Playoff. Per Fanbase, “there were just over 674K fans accounted for this time in 2023. Last year, that jumped to 1.13M by mid-October, and it’s now up to 1.6M. Year-over-year, traffic to the IU athletics site is up 21% among users and up 27% for sessions.” Growth is similar on IU Athletics’ mobile app with total users up 16%, video views up 25% and session duration up 24%. (link)  

U.S. Magistrate Judge Herman H. Johnson Jr. has denied Alabama’s motion to quash a subpoena for Crimson Tide Executive Deputy AD/COO Shane Lyons to testify in former men’s basketball student-athlete Kai Spears’ defamation lawsuit against The New York Times, reasoning Lyons “could provide information relevant to Spears’ claim that the Times defamed him by incorrectly reporting he was present at a Tuscaloosa, Ala., shooting that took place in January 2023.” Per Sportico’s Michael McCann, the Times wants to depose Lyons and ask for his testimony concerning his conversations with Kai Spears’ father, (former Marshall AD) Christian Spears, and meetings between athletics department staff and players, pointing out that one of Spears’ legal arguments is that the Times should have engaged more diligently with Alabama to ascertain facts. Per the judge, deposing Lyons “might reveal whether the Times had the capacity to engineer ‘a reasonably thorough investigation, including verifying information accuracy,’ and in what ways Alabama’s response impacted the Times’ reporting.” More. (link) 

Gonzaga Men’s Basketball HC Mark Few joins Jon Rothstein on the Inside College Basketball Now podcast and weighs in on potential NCAA Tournament expansion, remarking: “These are complicated issues and not ones to just throw out opinions without [being] based on any kind of facts and data. I do think the best argument for keeping it the same is that you really, really lessen the importance of a regular season if you’re just gonna keep expanding. As much as you fight and scratch and claw, and you know those teams that are on the bubble at the end of the year, at some point they probably aren’t worthy of making the tournament, if based on a losing record in league, no matter how hard your league is. At the same time, when you’re at one of those places, you can make a compelling argument because you’re comparing it to another team that got in that may or may not have been worthy. I stand by this, and all the World Cup people can fight me on it, but I think [the NCAA Tournament] is the greatest sporting event in the world. It just captures attention. … Year-in and year-out it delivers. … It’s just amazing, especially when you’re sitting at a Final Four at the end of it or just watching the drama the first weekend. I’m very, very concerned about kind of messing with that.” More. (link)  

How will Duke’s Kara Lawson balance her dual role as both the Blue Devils’ Women’s Basketball HC and HC of the USA Basketball Women’s National Team? That’s the question posed by SB Nation’s Mitchell Northam, who notes one of Lawson’s biggest hurdles is a FIBA Women’s World Cup qualifying tournament that falls right between the end of the ACC Women’s Basketball Tournament, which wraps on March 8, and the start of the NCAA Women’s Basketball Tournament that begins in earnest on March 20. Lawson: “It takes two great staffs. My staff at Duke has a high level of experience — so I lean on them a lot to be able to run our program and to teach. So, leaning on them at times when the USA commitment pulls me a little bit, and vice versa.” Lawson isn’t the first college coach to deal with this conflict as [South Carolina Women’s HC] Dawn Staley and [UConn Women’s HC] Geno Auriemma were able to coach Team USA to Olympic gold medals while actively coaching in college, while on the men’s side former Duke Men’s HC Mike Krzyzewski coached the Blue Devils while guiding the Americans to three gold medals. More. (link) 

Ticketmaster has named Square Chief Product Officer/Head of Business Org Saumil Mehta as Global President. (link)

Omaha announces a number of senior staff and cabinet promotions as Matt Maher has transitioned from Executive Assoc. AD for Internal Affairs to Senior Deputy AD, Executive Senior Assoc. AD for Student-Athlete Success/SWA Lindsey Ekwerekwu has moved to Deputy AD/SWA, Camden Stockton has been elevated from Senior Assoc. AD to Executive Assoc. AD for External Affairs, Dr. Taryn Ninemire has been boosted from Senior Assoc. AD to Executive Assoc. AD for Athletic Performance, Ethan Anderson has been promoted from Asst. AD to Assoc. AD for Event Management, Billy Sanders has transitioned from Head of Equipment Services and Brand Management to Asst. AD of Equipment Services and Brand Management and the University’s Director of Events Abbey Heinrichs has added the duties of Asst. AD for External Operations to her role. (link)   

Texas State launches its $50M “Light The Star” fundraising campaign focused on five priorities: the Bobcat Club Excellence Fund to support essential resources like scholarships, revenue sharing, academic support and nutrition; the Student-Athlete Wellness Center and Indoor Practice Facility; the Baseball/Softball Player Development Center; endowment support; and expanding season ticket sales. (link) 

Accordingly, Texas State receives a $2M gift from alums Mitchell Ward and Pam Wills-Ward in support of a new Athletic Academic Center, a key component of the university's $25M University Fieldhouse project. In recognition of their generosity, the building is being named the Mitchell Ward and Pam Wills-Ward Athletic Academic Center with the design phase set to begin this fall. (link) 

Maryland Eastern Shore partners with Teamworks Influencer to launch the Hawk Exchange, further expanding its NIL program for UMES student-athletes. (link) 

St. Bonaventure inks a multiyear contract with Adidas and BSN Sports to keep Three Stripes as the Bonnies’ exclusive apparel partner. (link)

Siena inks a three-year partnership with FanWord to begin implementing FanWord Assist to help strengthen its storytelling efforts. (link) 

American Commissioner Tim Pernetti tells The Field of 68’s Jeff Goodman and Rob Dauster that his league is the “most raided conference in the transfer portal on an annual basis, and it’s not a badge of honor. I look at it two ways, which is how do we solve for this? And the other side of it is we’re recruiting the right kind of talent into this league.” Schools, Pernetti adds, need to find a way to create insurance on these investments. “And, by the way, I’ve met with outside insurance firms that are willing to come in and underwrite this risk because they see it as there’s so much transaction in the space there’s money to be made on it. But until a school has more protection on their investment, here’s what happens. You’re an athletic director, you raise the money, you pay Jeff $500K to come and play and nine months later he leaves for $1M at another school. You have to go re-raise that $500K so you have enough to give it to other players. There needs to be, whether it’s a buyout or whether it’s a penalty that gets passed forward to the school that’s acquiring that student-athlete – I don’t think you’re going to be able to sell that one – but getting into contractual agreements at the high level is where we have to go. And some schools are already doing it.” (link)

Pernetti also discusses the American’s new 10-team conference hoops tournament format and says about leaving out the bottom teams: “The conversation becomes, ‘Hey, Tim, this is the only opportunity that some of these kids will have to play in the postseason.’ And that breaks my heart because I understand it, but the reality too is you’ve got to earn it. You want to be one of the 10? Be one of the 10. And as a former media guy, our inventory in February is going to be really valuable. It’s going to have a lot of exposure.” When it comes to scheduling, Pernetti explains that Power 4 teams have shied away from playing some American teams “because they’re concerned about losing the game. And what I’d say to those conferences is what happened to the romance of this business where you line up and you play and you see who wins. So, what we’ve told our schools is, while it's not ideal, get bought and go on the road in one of those games. Get bought, go play Quad 2. Don’t stack a Quad 4 at home.” Further on the scheduling front, the league is also looking into “manufacturing some inventory” by creating more MTEs. (link)

Puck’s John Ourand examines Texas Tech Board of Regents Chair Cody Campbell’s claim that pooling media rights could generate upwards of $7B and explains: “Last year, ESPN bought a package of rights to 40 NCAA championships, including women’s basketball, baseball, softball, lacrosse, etcetera, for $920M over eight years. Some of the more popular sports in this package, like women’s basketball, could probably command a higher rights fee on their own. But that would devalue the rest of the package and orphan some of the smaller sports, like swimming and diving or track and field. Campbell insists that he’s in this for the long haul. But media executives and college administrators see his ideas as nonstarters. I was reminded of this current dialectic while listening to my partner Matt Belloni interview TKO top executives Ari Emanuel and Mark Shapiro on his podcast, The Town. A mere two months ago, Shapiro doubled the UFC’s rights fees via a seven-year, $7.7B deal with Paramount. You might think he’d be optimistic, especially when the NBA is about a week away from starting its $76B deals with ESPN, NBC, and Amazon, and the NFL is about to open up its deals early—a move that will take even more money out of the market. Instead, he was cautious and sober. ‘It’s the middle that’s going to get cut out,’ Shapiro told Matt, though he might have offered the same advice to Campbell.” (link)

An example of things to come for college athletics? High-profile English Premier League side Tottenham Hotspur has received a nearly $134M capital infusion from its majority owner, ENIC Sports & Development, to give the club financial funding to invest in players, facilities and more. Front Office Sports’ Ben Horney notes the infusion comes as the team has batted back three takeover attempts since the start of September. The offers came from PCP International Finance, Firehawk Holdings, and a group led by Brooklyn Earick, a U.S. entrepreneur who runs a Singapore-based venture capital firm. According to its most recent financial results, Spurs’ revenue for last year was $703.9M, down from $732.4M in 2023. The club largely attributes the decrease to it’s participation in Champions League in 2023 (the club did not qualify for the UCL in 2024). Despite the dip in revenue, the team’s 2024 net loss was $34.8M, down from $115.4M in 2023. (link)

Oregon State AD Scott Barnes Q&As with The Oregonian’s Ryan Clarke, who asks Barnes about the Blueprint Sports deal and the perception by some that OSU is giving up too much and not getting enough back: “Let’s put it in perspective first. So, I’ve got four third-party rights agreements I’m in the beginning, middle or end of, including multimedia rights, media rights, and apparel. On the scale, Blueprint just — I mean, it’s important — but it’s a pretty small piece of everything we’re doing. And there’s upside. And if the upside doesn’t work, we’ll move on. So, I know that there was misinformation out there as it relates to percentages, and [Exec. Deputy AD/COO] Brent (Blaylock) tried to clean all that up the best he could. We can continue to communicate, but the reality of this is that we have an outside entity that’s taking control of the Dam Nation collective that would have been left for dead. And we’re going to try to make something of it. There is only upside on this. So, a bit confused by all the banter when, in fact, we have a chance to grow our NIL program, and the nitty gritty of the percentages were off. Brent cleared that up. I’m not going to get into those numbers. Conceptually, we have some upside here. We’re going to execute on that. We’ve got boots on the ground. We have a chance to create some more opportunities for our student-athletes. And of all the things we’re working on, it’s important, but it’s not a huge deal. It’s an opportunity to get better. And if we don’t, if we don’t execute, then we’ll move on. It’s not a loss. It’s only a gain.” (link)

Auburn AD John Cohen on Monday told AL.com’s Peter Rauterkus that changing football coaches is “not my expectation at this point,” adding of his thought process: “I don’t know if I’m going to walk outside and my car is going to start or not, I think it is. I have an expectation it will. But if my car doesn’t start enough, then I will evaluate that and make decisions about my car. But that’s not my expectation at this point about our football program.” When asked what would go into potentially making a change, Cohen explained he considers several factors. “Is the locker room still buying in? Are we still bringing in the right types of student-athletes, both out of the portal and from the high school and junior college ranks? And are our kids getting better? And are they giving a great effort? That’s the template for me. Those are the questions I have to answer for myself in any program that we have.” (link)

The women’s basketball matchup between Connecticut and Louisville scheduled for November 4 at Ramstein Air Base in Germany is in jeopardy due to the ongoing government shutdown. Cardinals HC Jeff Walz during the Tipoff Luncheon remarked: "Our first game, as you know, is hopefully going to be on the Air Force base — if we open back up. We're closed right now, our country." WDRB’s Eric Crawford notes one option on the table is to move the game to Louisville on the same date. (link) 

U.S. Immigration and Customs Enforcement (ICE) had spent $6.5M on ads running during college football games as of last week, according to Puck’s John Ourand, who adds: “I’m told that a 30-second ad during the big primetime college football games generally goes for around $300K. Because these are one-off ad buys and obviously not part of a general election, networks are charging top dollar for these spots, sources told me. (By law, networks have to give candidates for public office the lowest rate that was sold in a particular game—a rule that doesn’t apply here.) Once sold, network ad sales execs send the commercials to their legal departments to make sure they pass all the standards-and-practices checks they have in place. I guess these did.” (link)

CollegeAD shares the details of Tennessee Tech AD Casey Fox’s contract. Officially, Fox’s term began on June 30, 2025, and will run through July 1, 2030. He will earn an annual base salary of $250K and will receive a $25K signing bonus, a one-time relocation bonus of $20K, and an annual $5K retention bonus for each year he remains employed as AD in Cookeville. Fox can also earn a slew of performance bonuses ranging from $5K for winning the conference regular-season title in football, men’s basketball, or women’s basketball up to $25K for any varsity national championship, and $25K if student-athlete academics qualify the University for the full NCAA Academic Unit Revenue Distribution (or its successor). Further, if all contract terms are met, he can also earn $10K when private gifts exceed $2M, $20K when corporate sponsorships exceed $1M, and $20K when ticket sales exceed $1.5M. Tennessee Tech may terminate without cause. If that happens, the school would owe Fox a severance equal to 75% of Fox’s then-salary for three years if termination is in Year 1, two years if in Year 2, and one year if in Year 3 or later. If Fox terminates, he owes the university $200K in Year 1, $125K in Year 2, and $75K in Year 3. (link)

Omaha has promoted Executive Assoc. AD Matt Maher to Senior Deputy AD, according to CollegeAD. (link)

The FBS Attendance Trends tracker has been updated with data through Week 7. With a jump of 72.11%, New Mexico has experienced the largest YoY increase, followed by Bowling Green (65.91%), Temple (41.64%), UTSA (39.7%) Rice (38.49%) and Missouri State (36.50%) in the top five. Check it out on Collegiate Sports Connect. (link)

The Big East will gather industry leaders to discuss the future of college basketball on Monday, October 20, at the Empire State Building ahead of Big East Basketball Media Day on Tuesday, October 21. The five-panel event will focus on key topics relating to college basketball, beginning with a one-on-one conversation with NCAA President Charlie Baker. Throughout the afternoon, the roundtable event will include perspectives from the likes of UConn AD David Benedict, Fox Sports EVP Jordan Bazant, Playfly Sports Executive Chairman Michael Schreiber, Elevate College and Global Marketplace CBO Jonathan Marks, NCAA Managing Director of Government Relations Dawn Buth, KKR Partner Ted Oberwager & more. (link)

As prediction markets that feel super similar to sports gambling platforms, yet are unregulated (notably: Kalshi & Polymarket), continue to rise in popularity, Straight to the Point publisher Steve Ruddock breaks down some of the risks associated. Insider trading is the “elephant in the room,” according to Ruddock, who explains concerns came to a head amid suspicious activity on Polymarket surrounding the 2025 Nobel Peace Prize announcement. “Bets surged on the eventual winner just hours before the reveal, prompting the Norwegian Nobel Committee to launch a probe into potential leaks — there’s some online speculation as to what happened.” Namely, a Polymarket user figured out who won the prize 11 hours before it was announced, prompting one observer to note the “Nobel Committee just got front-run by the internet.” Ruddock offers further context: “What’s interesting is the number of people defending insider trading as part of the prediction market process, claiming ‘insider trading’ enhances market accuracy by incorporating privileged info faster, turning it into a feature rather than a bug.” Others have a different perspective, arguing that insider trading punishes market makers and recreational participants. Ruddock: “For now, it’s a reminder that these markets come with ethical and legal asterisks.” (link)

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(NEWEST!) Director of Creative Video (Colorado State University / Fort Collins, CO): The Director of Creative Video conceptualizes, executes, and delivers creative artistic video content that enhances and extends the Colorado State University Athletics' brand. More details HERE. 

 

(NEWEST!) Director, Sports Medicine (Army West Point / West Point, NY): Provide care, prevention, treatment, and rehabilitation of athletic injuries and related problems in cadet-athletes. Responsible for an assigned athletic team(s) and oversight of junior staff. More details HERE.

 

(NEWEST!) Associate Director of Athletic Annual Giving (University of Northern Colorado / Greeley, CO): The Associate Director of Athletic Annual Giving develops and executes UNC’s multi-channel Athletics annual giving efforts in coordination with the Director of Annual Giving and Athletics staff. More details HERE.

 

(NEW!) Coordinator Operations and Member Services Bronco Athletic Fund (Western Michigan University / Kalamazoo, MI): Supports operational functions and membership services for the University’s athletic fundraising program. More details HERE.

 

(NEW!) Assistant Director of Athletics Equipment (Texas Christian University / Fort Worth, TX): Develop, plan, and organize programs directly related to the maintenance and purchase of athletic equipment for TCU sports; prepares and monitors athletic equipment budgets for these assigned sports. More details HERE.

Job openings by discipline, posted in the past 15 days...

Lead Learning Specialist & Tutor Coordinator (Purdue University / West Lafayette, IN): More details HERE.

 

Academic Support Services Advisor OR Assistant Director of Academic Support Services (Purdue University / West Lafayette, IN): More details HERE.

 

Senior Associate Athletic Director, Compliance & Academic Affairs (Western Kentucky University / Bowling Green, KY): More details HERE.

 

Sr. Athletics Academic Advisor (Eastern Washington University / Cheney, WA): More details HERE.

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Coordinator, E-Commerce (Marquette University / Milwaukee, WI): More details HERE.

 

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Business Operations Associate (Illinois State University / Normal, IL): More details HERE.

 

Resource Coordinator (Athletics) (Mississippi State University / Starkville, MS): More details HERE.

 

Assistant Director NIL and Sports Business Coordinator (Oklahoma State University / Stillwater, OK): More details HERE.

 

Senior Associate Athletics Director, Finance and Business Operations (Fresno State / Fresno, CA): More details HERE.

 

Senior Associate Athletic Director/CFO (University of North Carolina at Charlotte / Charlotte, NC): More details HERE. The opportunity brief for this position is available HERE.

 

Accounting Specialist, Accounts Payable - Business & Finance (University Athletic Association, Inc. at the University of Florida / Gainesville, FL): More details HERE.

 

Associate Athletic Director, Business Services (Radford University / Radford, VA): More details HERE.

 

Director of Finance, College of Charleston Athletic Fund (College of Charleston / Charleston, SC): More details HERE.

 

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Travel Coordinator - Gator Travel (University Athletic Association, Inc. at the University of Florida / Gainesville, FL): More details HERE.

 

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Head Women's Soccer Coach (University of South Carolina – Upstate / Spartanburg, SC): More details HERE.

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Manager, Creative Content & Social Media, Olympic Sports (Marquette University / Milwaukee, WI): More details HERE

 

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Director, Athletics Communications (Florida Gulf Coast University / Fort Myers, FL): More details HERE.

 

Assistant Director of Digital and Email Marketing, Department of Athletics (R0008278) (Wake Forest University / Winston-Salem, NC): More details HERE.

 

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Assistant Director, Marketing & Fan Engagement (University of Arizona / Tucson, AZ): More details HERE.

 

Director of Football Creative Media (Appalachian State University / Boone, NC): More details HERE.

 

Associate Athletics Director-Marketing, Sales and Fan Experience (The George Washington University / Washington, DC): More details HERE.

 

Associate Athletic Director for External Relations (Rice University / Houston, TX): More details HERE.

 

Assistant Director, Marketing & Fan Engagement (University of California – Santa Barbara / Santa Barbara, CA): More details HERE.

 

Assistant/Associate AD for Marketing, Fan Engagement and Creative Content (Texas A&M University – Corpus Christi / Corpus Christi, TX): More details HERE.

 

Digital Content Specialist (University of Mississippi / Oxford, MS): More details HERE.

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Athletics Compliance Director Assistant (University of Kentucky / Lexington, KY): More details HERE.

 

Director/Senior Director for Compliance (University of Virginia / Charlottesville, VA): More details HERE.

 

Assistant Director NIL and Sports Business Coordinator (Oklahoma State University / Stillwater, OK): More details HERE.

 

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Senior Associate Athletic Director, Compliance & Academic Affairs (Western Kentucky University / Bowling Green, KY): More details HERE.

 

Chief Legal Officer and General Counsel (Southeastern Conference / Birmingham, AL): More details HERE

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Assistant Director of Development Operations, Athletics (UConn Foundation / Storrs, CT): More details HERE.

 

Manager, Knights Hospitality & Premium Game Day Experience (University of Central Florida / Orlando, FL): More details HERE.

 

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Assistant Director of the Annual Fund (University of Washington / Seattle, WA): More details HERE.

 

Donor Experience Officer (University of Northern Iowa / Cedar Falls, IA): More details HERE.

 

Athletics Special Event Coordinator (Oakland University / Rochester, MI): More details HERE.

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Senior Associate Athletics Director, Finance and Business Operations (Fresno State / Fresno, CA): More details HERE.

 

Deputy Athletic Director (Lafayette College / Easton, PA): More details HERE.

 

Senior Associate Athletic Director/CFO (University of North Carolina at Charlotte / Charlotte, NC): More details HERE. The opportunity brief for this position is available HERE.

 

Chief Legal Officer and General Counsel (Southeastern Conference / Birmingham, AL): More details HERE

 

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Director of Aquatics (University of Notre Dame / South Bend, IN): More details HERE.

 

Director of Events and Facilities (Illinois State University / Normal, IL): More details HERE.

 

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Athletic Performance Coach, Men's and Women's Swim (University of California – Berkeley / Berkeley, CA): More details HERE.

 

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